Spain's Delta Tecnic Names Parent US and Canada Sales Director

Feb 23 2021

Delta Tecnic, Barcelona, Spain, named Lori Parent as sales director for the US and Canada, responsible for the company's growth strategy to distribute the company's specialized color concentrates and raw materials for plastics, cables, inks, paints, and cosmetics. Among her duties, Parent will be responsible for the development of technology-based masterbatch and additives for wire and cable, and these related industries under the Delta Tecnic brand.

Parent has a professional career of more than 18 years of sales and marketing experience with color masterbatch and additives in the wire and cable industry in the US, Canada, and Mexico.   Before that, she held various positions with high performance cable makers including Brand-Rex, Teledyne Thermatics and Judd Wire.  Parent will apply her sales and marketing capacities by developing strategic markets within the wire and cable industry responding to growth in the transmission, distribution, and development of smart grids.

Parent was voted First Woman President of the Wire Association International New England Chapter in 2007 and held various Board Officer with WAI for 15 years. Also, she is an avid chairperson of the Education Committee and works closely on events to bring insight to all aspects of the industry.  In 2010, Parent was named a recipient of the Wire and Cable Manufacturers Alliance (WCMA) Distinguished Career Award in 2010.  In 2018, she was nominated by Plastics News as a ‘Woman Breaking the Mold’ and received recognition in a ceremony with other women recipients in the plastics industry.